Richer Analytics, Custom Reporting, and New Widgets Added
Vancouver, BC, January 15, 2010 – Tagga Media, the Vancouver-based mobile marketing solutions company, announced today that the next generation of their mobile website builder is now available as part of their Agency Platform.
The mobile website builder makes it easy for businesses of all sizes to create, maintain, and report on mobile optimized websites. Templates and widgets are available for non-technical users to quickly and easily customize their business’ mobile web presence. The advanced mode provides creative flexibility for CSS and HTML programmers to integrate their designs with the Tagga optimization and testing tools.
“A mobile optimized website is now a mandatory ingredient in every company’s marketing mix,” commented Tagga CEO Amielle Lake. “Mobile is becoming the ‘first screen’, or a user’s primary means of accessing content on the Internet. There is immediacy to it. The mobile web grew 148% last year and with the new smartphone products currently entering the market, that growth will be exponential in 2010.”
Tagga’s mobile site builder can be used to build a company’s full mobile site or to quickly build landing pages in support of advertising campaigns.
“When you run a traditional media campaign or an online campaign, there is now a good chance that your audience is responding to your ad on a mobile device,” remarks Tagga Director of Sales, Tony Herunter. “If the landing page or site that you are driving them to is not optimized for mobile, those are wasted clicks and missed revenue opportunities.”
For more information on how the Tagga Platform is being used by agencies, brands, media corporations, and local search companies to power their mobile marketing initiatives, please visit us at http://tagga.com/partners/platform.
We take you mobile. Tagga Media delivers relevant and effective mobile marketing tools to professional marketers across North America. The marketing industry’s first agency-grade solution, Tagga provides everything marketers need to create, execute and track mobile SMS marketing, build mobile websites and run mobile advertising campaigns. Easy to use tools, rich analytics, and high ROI. Tagga’s customers include Publicis, Cossette, and Hearst Corporation. Find out more about Tagga at www.tagga.com.